Rafal Czapski

Beko, Marketing Manager

I'm a results driven professional with an experience in leading a high-performance team responsible for omnichannel marketing communication in consumer electronics industry. I have the ability to understand big picture concepts and to get into the details in order to implement them. The focus on the result, high social soft skills combined with analytical skills and ability to organize high-performance work team help me exceed set targets.

Business Development
Customer Experience
Born: 1986 Warsaw, Poland. Studied at the Warsaw University Business Management. My first professional experience was at Video Games industry in Electronic Arts in Madrid. After coming back to Poland I joined Philips (TV) in sales and marketing analyst position. Later I switched to SDA to trade marketing where I also started working within digital environment that helped me a lot in the future. In the meantime, me and my wife decided to take a world tour - over yearly trip started in Moscow, through Asia to Australia and New Zealand. On our way back we decided to follow Silk Road on the bicycles and rode from China to Tbilisi (Georgia). We run a successful blog as our journey diary developing more social media and technical skills that helped us being close to the modern-world trends. All of that helped us to be back to job market and easily regain satisfying positions. I joined Philips again working closer with one of the biggest retailers (and e-tailers) in Poland - Euro-net. After a while, I decided to look for something new, where I could build something based on my experience and that's how I joined Beko. I started as a ecommerce&digital specialist but very soon I've build my position to get managerial position, build marketing communication team and become responsible for the whole marketing communication in Poland, running an effective team with highly valuable marketing skills. Privately I never gave up traveling, even though we have two kids, we managed to travel together to California, Hawaii, Mexico, Dominicana, Singapore, Japan and many other places in Europe where we practiced bike trips and camping life to stay closer to the nature.


Mentorship with Innovation Champions 2022-1

“Mentorship Program with Innovation Champions” is a program that creates opportunity for startups to receive quality-mentoring from experts in their fields, get opportunity to validate your startup's value proposition and at the end of the of the program startup had chance to develop cooperation.